Here are some
of the Web sites that we find helpful as marketing practitioners.
(If
your Web site is a marketing resource, contact
us and ask that
it be included on our list)
Professional Services Marketing
Associations
PM Forum North America
www.pmforumna.org
Association for
Accounting Marketing
www.accountingmarketing.com
Legal Marketing
Association
www.legalmarketing.com
The Society for Marketing Professional Services
www.smps.org
The Business Marketing Association
www.marketing.org
American Marketing
Association – Services/Professional
Services Marketing Special Interest Group
www.marketingpower.com/conten1043.php
Philadelphia Public Relations Association
www.ppra.net
Insightful Marketing Publications
Inc.com The Resource for Growing Companies
www.inc.com
Marketing NPV
www.marketingnpv.com
B2B Marketer
www.b2bmarketer.org
B to B
The Magazine for Marketing Strategists
www.btobonline.com
Marketing Today
www.marketingtoday.com
Legal Marketing
Portal
www.lfmi.com
The Marcus Letter
www.marcusletter.com
CMO Magazine
www.cmomagazine.com
Marketing Profs
www.marketingprofs.com
WebCPA
www.webcpa.com
Sales & Marketing
Magazine
www.salesandmarketing.com
Entreprenuer Magazine
www.entrepreneur.com/mag
Small Business Branding
www.smallbusinessbranding.com
Marketing VOX
www.marketingvox.com
Brand Autopsy
www.brandautopsy.com
Recommended Reading
Differentiate or Die: Survival in Our Era of
Killer Competition
by Jack Trout
Marketing Professional Services
by Philip Kotler, Thomas Hayes, Paul N. Bloom
Marketing & Selling
Professional Services: Practical Approach to Practice Development
by Patrick Forsyth
Kellogg on Integrated Marketing
by Dawn Iacobucci, Bobby Calder
Lovemarks: The Future Beyond Brands
by Kevin Roberts, A.G. Lafley
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